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Home > About HKJMA > Our Services & Activities > Technology, Education & Training
  Technology, Education & Training

Ms Irene Leung,
Director of Technology, Education & Training

Technology, Education & Training Committee (2011-2013)
  Director   Ms. Irene Leung   Bossa Jewelry Ltd
  Deputy-Director   Mr. Albert Hui   Octagon Jewellery Co Ltd
    Mr. George Mak   Edelweiss Jewellery Co Ltd
  Committee Members   Mr. Felix Chan   Grandvas Trading Ltd
    Mr. Peter Lam   Peter Lam Jewellery Ltd
     Mr. Louis Lo   Sunning Holdings Limited
    Ms. Lydia Kwan   Universal Jewellery Co Ltd
     Mr. Tommy Tsui   Luk Fook Holdings (International) Ltd


Professional Seminars & Training Courses

1. Organizing Seminars to Enrich Jewelers' Market Insights and Professional Knowledge

Hong Kong Jewelry is a fast growing industry. In order to respond quickly and flexibly to rapidly changing markets and environments, HKJMA organized a variety of seminars and training courses to enhance jewelers' professional knowledge in the year of 2011.

1. Gemstone Knowledge Workshop and Seminar – Blue color gemstones
(Speaker: Miss Vicki Tin, Graduate Gemologist of the GIA and Mr Johnson Li, course director of Gem-A FGA)
2. Gemstone Knowledge Workshop and Seminar – Tourmaline
(Speaker: Mr Norton Sun, Gem-A FGA Foundation Tutor and Mr Johnson Li, course director of Gem-A FGA)
3. Tips for buying Ruby and Sapphire
(Speaker: Mr Johnson Li, Expert Gemologist)
4. Is Jewelry collectable and increase in value over time?
(Speaker: Mr KK Chow, Professional Jewelry Appraiser)
5. Standard & Calibration Seminar
(Speaker: Innovation and Technology Commission representatives Dennis Lee, T.K Chan and Dr. S.Y Wong)
6. CAD seminar 2010
(Speaker: 3Design representative Mr. Thomas Ng, Matrix representative Mr. Ivan Fung and JewelCAD representative Mr. Edmond Lee)
7. Analysing the Business strategy to enter the China Jewelry Market
(A.J.D.P info-seminar, Speaker: Dr. Norman Siu)
   



2. Organizing "Accredited Jewelry Design Professional Advanced Diploma"

"Accredited Jewelry Design Professional Advanced Diploma" is developed by a team of Jewelry professionals. The programme with a total 24 lessons covers the key knowledge and practical skills required in the substantial business environment, e.g. Jewelry product development, sales and marketing, design implementation and brand management. We also invite trade experts and professors to share their valuable experiences. Students will go through in-depth studies and presentations upon completion. During the research period, students are able to visit mainland Jewelry enterprises for observing operation management and understanding the production process. Over a hundred graduates have successfully obtained the Accredited Jewelry Design Professional (A.J.D.P.) qualification in the past 7 years. The programme is suitable for candidates with professions in Jewelry design, product development, marketing and brand management.


3. Organizing "Jewelry Design and Professional Gemstone Knowledge Training Programme"

"Jewelry Design and Professional Gemstone Knowledge Training Programme" is designed for candidates at entrance level. The 1 year part-time programme is taught by 10 jewelry professionals and experts, covering 15 modules, including: Jewelry Design, Jewelry Photography, Gem Identification, Market Analysis, Jewelry Retail and Wholesales and Jewelry Appraisal etc. Candidates will develop a broad spectrum of jewelry knowledge and understand the operation of jewelry industry.


4. Organizing "Certificate in Jewelry Design & Drawing Techniques (Elementary/Advanced)"

To strengthen customer's confidence, presentable drawings of the jewelry pieces would be an advantage to improve communication and enhance satisfaction. The 10 lessons of intensive practice enhance candidates’ competence in jewelry design concept, drawing technique and sensitivities to customers’ need. This is one of the very popular short-term courses which offers elementary and advanced level studies.


5. Organizing "Professional Certificate in Jewelry Photography (Elementary/Advanced)"

Advertising is an essential tool for marketing promotion, attractive images would capture buyers and customer's attention. The Professional Certificate in Jewelry Photography is taught by a team of professional jewelry magazine photographers. The course allows candidates to begin with basic jewelry photography technique and experiment their interest through practices. Students can bring in any digital cameras to practise various photography skills and techniques, candidates will be able to capture the beauty of each the jewelry piece. This course is available in elementary and advanced level.


6. Organizing "Gem-A Foundation Certificate and Diploma in Gemmology"


The Gemmological Association of Great Britain (Gem-A) FGA Gemology course was launched in HKJMA since 2009 by Course Director Mr Johnson Li. With successful completion of the Foundation in Gemmology and the Diploma in Gemmology, Candadites will obtain an internationally recognised qualification in gemology and become the fellow member of The Gemmological Association.


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Research & Development

Implementation of Permanent Trust-Marked J-ID Scheme to Strengthen the Brand Image of "Made-in-HK jewelry"


1. Hong Kong Council for Testing and Certification (HKCTC) identified J-ID Project as key development project

On 6 May 2010, J-ID Management Board Chairman Mr. Aaron Shum & board member Mr. Louis Lo were invited to attend HKCTC Committee meeting. They expressed the importance of “Global J-ID Management Label Scheme” and the industry’s support and expectation on the J-ID project. The HKCTC appoints Mr. Aaron Shum, Mr. Louis Lo and J-ID Advisory Committee member Prof. Oliver Yau Hon Ming as the jewelry industry working group members. On 24 November 2010, the jewelry working group of HKCTC identified J-ID Project as key development project.


2. 2D Data Matrix Laser Marked on jade has made a preliminary success
After numerous tests, J-ID working team can mark the 2D data matrix on jade successfully. Now it is moving on to next stage to research into the image refinement and decoding method, to make the J-ID technology applicable in precious jade.


3. J-ID system research and development progress
In the jewelry industry working group meeting, HKCTC suggested HKJMA contacting with Hong Kong Science & Technology Parks (HKSTP) and Hong Kong R&D Centre for Logistics and Supply Chain Management (LSCM) to discuss the next stage of J-D research and development. J-ID working team met the LSCM to explore how to incorporate RFID technology into J-ID system, to further strengthen the overall J-ID function. In the meantime, J-ID working team met the HKSTP to discuss the J-ID web server security and system compatibility to further enhance the J-ID web server security system. To strengthen the J-ID website function, J-ID working team met Hong Kong Productivity Council (HKPC) to discuss J-ID system using the cloud technology feasibility in the next stage.


4. Consumer Survey on "Consumers' acceptance and recognition for jewelry with J-ID code"
HKJMA entrusted Prof. Oliver Yau Hon Ming, the Chair Professor of Department of Marketing, College of Business, City University of Hong Kong to conduct a survey on "Consumers' acceptance and recognition for jewelry with J-ID code" during the Christmas of 2010. The survey used a quota and system sampling method to investigate 450 consumers who have purchased jewelry. The result showed that consumer acceptance of the J-ID coded jewelry came between 70 to 82 marks, which was up to satisfactory level. (Full mark is 100)





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